Tag Archives: Content writing

How Video Marketing Benefits, to Small Business works.

Video marketing is simply not a hype that will disappear after some time – it’s here with us and it’s here to stay. The sooner you make use of video marketing to boost your small business, the better for you. It goes without saying that for video marketing to work for your business, you have to create videos with good content. With a good video marketing strategy and the will to succeed, you can watch your business grow from the small business category to become a giant in your field.

This article will inform you of some of the benefits that you can implement in your business.

1. Increases Brand Awareness
Given that video content attracts internet users more than any other kind of content in the world of marketing, you can be sure that getting your content right can be beneficial to your business. Once you’ve coupled the right video content with an effective marketing strategy, you can be sure that more people will discover your brand.

2. Ensure online presence

It’s important to ensure that your brand has a noticeable online presence, taking into consideration that the internet is a powerful tool that brings customers and buyers together. Good video content gives your small business an online presence and puts it in the right position to succeed.

3. Can help educate and inform

Your products or services are not the only things that are important to your customers: information is also beneficial in amazing ways. By educating your prospective buyers and giving them information that is meaningful to them, you can make them feel convinced to make a purchase without having to persuade them directly.

4. Help spread the word on a budget

Gone are the good old days, when making a video would have required you to dig so deep into your pocket to ensure that your content comes out the right way. These days, there are lots of affordable tools, as well as video editing services and solutions that make it easier for small business owners to reach their consumers using videos without having to break the bank.

5. Build trust

You more than likely already know that trust is the foundation for a successful business. You cannot expect to have more customers buying from you if they are not confident in your brand. While blog posts and social media posts will allow you to interact and connect with your customers, they may not be as effective as video content. With videos, your audience or customers get to know and like you more.

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6. Improve rankings

Creating good videos gets people to visit your site more often. You know what that means to Google, right? Exactly. Your content will make people spend more of their browsing time on your site, which translates to better rankings.

7. Easier to share on different platforms

You can’t share a blog post without using links on social media, but you can share a video. If you posted a video that tries to lead people to your site and tried the same with a link to a blog post that is still on your site, you would get more response with the video compared to the blog post link. That takes us back to the fact that people love video content more and find it easier to share.

8. It gives your brand an updated look

It’s natural for us humans to love the better, updated version of something. That’s why you would buy a new iPhone even though you have another iPhone from the previous year. Knowing this, it makes a lot of sense to use video content as a way of making your brand look modern? Besides, video marketing is the new kid on the marketing block and can be beneficial to your small business in unimaginable ways.

9. Reach different demographic groups

Unlike conventional marketing methods, video marketing has revolutionized the world of marketing by making it possible to reach different demographic groups with a lot of ease. Other marketing methods, for example, require you to know more about the behavior of your target age demographic and then make content that is tailor-made for them. Video content, on the other hand, reaches a wider age demographic since both young and old love videos.

10. Engage with mobile users

The majority of internet users have switched to mobile browsing from desktop browsing. With more mobile users compared to desktop users, you should be interested in video marketing because it makes it easier to reach a wider market: mobile users. That’s in consideration that mobile users have been proved to have a greater attention span to video content compared to desktop users. Targeting the wider market as a small business puts your business in the limelight and makes it possible for it to grow in the long run.

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How To Do, Tips Of Network Marketing Online and Offline.

many people who have failed at network marketing, love to claim that it’s a scam, it require constant expansion, in order to be even remotely successful. Don’t listen to jealous commentary from the mouth talk gallery. Check out this article for great tips on how you can make it as a network marketer, online and offline.

In order to be successful with networking marketing, it is important to have a solid customer base to build upon. This audience is the grounds for promoting the product or service that you are looking to spread the word about. It can be beneficial to take the time to cater the product or service that you are promoting to the appropriate audience, in order to maximize your overall effectiveness.

Learn ways to disqualify people when prospecting. We don’t want just anyone in our markets. You need to be able to weed out those people who will not do anything for your bottom line or network. Develop a set of questions that will give you the information you need to see if you want to move forward with them.

Much like trading stocks, you must figure out what risk you are willing to take before joining any network marketing company. Can you afford to take it on full-time, or only part-time? At what profit point would you be able to quit your current job and take it over as a career? These are questions you must answer before signing up for anything.

Visualizing your success is really important when it comes to network marketing. It may sound like a clichea, but thinking about what the future will be like is crucial to how much success your network will achieve. Positive visions of the future are imperative if you want to be a network marketing marvel. Click here and Let me help you create recurring commission with this netflix commission buster

Some people will refuse your product as you’re pitching it to them and some of them can be outright rude. It is important that you keep your composure at all times. Never sink to their level and be rude with them. If they refuse you with attitude, politely concede your pitch, and move on to another possible customer.

If you’re becoming a network marketer because you were recruited by someone else, look for leadership qualities in this person. If they do not possess them, you may not want to stick around for an inept marketer who will make money through your efforts. Perhaps you can branch out on your own.

In the business of network marketing, it is extremely important that you have a lot of integrity. This is a legitimate business with the potential to make you a lot of money, so being a wise-guy and not a dunderhead will ensure that no one wants to be on your team. They’ll find a better leader out there.

If you allow failed businesspeople to influence your choices, you’ll never decide to go through with your plans. Most failures blame the system instead of themselves and these are the last people you should be paying attention to. Remember, when you’re ready to start marketing, these tips will help you to achieve.

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How Affiliate Programs Works Online To Make You Money

Affiliate programs have been around for years but many people still think these are solely involved with sales. This is only partly true. They are also a great tool to start a business with.

The idea of affiliates is to get people to click on an affiliate link, such as a link to a company, product or service and this is done by the affiliate site by directing the visitor to the advertiser’s pages. If the person who clicks goes on that advertiser’s site and purchases what the advertiser offers, then through your link on that page, you will get paid a commission from the advertiser.

If it was a product, then the advertiser would provide the product such as a CD or DVD. If it was a service, such as an SEO or web design, then a page would provide the services. Either way your role is to get people to go to the advertiser’s site by means of the affiliate link on your site.

The most popular affiliate programs are pay per lead or pay per sale such as Google AdSense or Click Bank which pay a percentage for each click through on your site. For example if someone clicks on an ad for a product on your site and they go to the advertiser’s site and purchase, you will get paid a percentage which is equivalent to the cost of the product. This means that you need not earn big commissions to be successful.

There are other kinds of programs such as pay per click that pay based on the number of times the link is shown on your site. A link can be one simple click or it can require dozens of clicks over time if it is used in other ways.

Another form of affiliate programs are those that pay for leads such as a request from someone who goes to an affiliate website and enters their name and email. In this case there is no purchase but the person would be asked again in the future. This is a different form of affiliate program because the visitor has not given their personal information. The amount of money the referrer will get will vary by company to case.

Finally there are programs that pay based on sign up. For example a membership site may pay a member each time they sign up. This would be similar to an insurance or credit card affiliate program. It is not a form of affiliate program for these sites as there is no third party involved.

Affiliate programs are a great way to get started in an online business. They also work well overseas. Many large companies use this model. There are even thousands of people making a full time or semi-full time income from promoting affiliate products and programs. Many people have quit their jobs and made their own business from affiliate programs. There is not limit to the amount of websites you can build with affiliate programs.

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How Content Marketing Help you Market online

Your keywords are how the search engines know what you are offering. For instance, if you sell dog treats your keywords would be “treats for dogs” and “dog treats”. These keywords would be inserted into the content but must be natural

You also need to take care not to overstuff your content with keywords as this goes against you. A professional copywriter knows how to write for both readers and search engines giving you the best possible chance of gaining a higher ranking in search engines.

A good copywriter will be able to research and write on any topic and be able to offer a range of services such as blog posts, long articles, reviews, press releases, and more. Once you have found a good copywriter make sure you keep them, they are worth their weight in gold. Their services typically include:

  • Researching topics;
  • Writing;
  • Understanding Search Engine Optimisation;
  • Proofreading;
  • Managing projects;
  • Uploading content to WordPress blogs;
  • Sourcing images;
  • Social media updates.

As you can see from the above, the job of a copywriter is so much more than writing.
What is content marketing?
Content marketing is taking over traditional marketing. In short, it is an approach that is focused on the creation and distribution of content that is consistently valuable and relevant to your business.

By having consistent content uploaded onto your blog or site, you drive visitors and turn them into customers.

The content you upload should always be valuable to readers, for instance, answering questions and queries they have.
Who uses content marketing?
Almost all marketers make use of content marketing, including some of the most well-known names and companies out there. It works well for both large and small businesses along with one-person businesses.

Good content helps to keep visitors on your site, turn visitors into customers and so boost sales.
Obtain higher search engine rankings
Great content helps your business to get higher search engine rankings. The mission of Google is to offer the most reliable and relevant information out there. Therefore, any content you put on your website has to be reliable and relevant.

Not only does it have to be relevant and reliable, but it also has to be fed to Google and other search engines on a consistent basis. Yes, consistent content is a key factor to gaining higher search engine rankings.
Keywords and long-form content
We have briefly mentioned the importance of using keywords and phrases in your content and here we talk a little more about just that.

While it is important to have content that is relevant and reliable, with keywords, the length of the content is also important. This is called long-form content and we are talking about a few thousand words, around 3,000 of them.

By having long-form content on your blog or website you can rank well for multiple keywords. Click here for a free 10 day trial of this SEO tool.

You also get a much better chance of getting a “featured snippet” on the Google search engine. This position is one of the most coveted that copywriters and webmasters aim to reach as it can do wonders for bringing in readers and customers.

It can be difficult to rank high if you are selling something that has high competition but you stand a better chance to rank high for long-tail keywords. These are keywords that people type in on search engines when looking to make a purchase.

You could enhance this if you have a brick-and-mortar store by including the region you service. For instance, “buy dog treats online in New York” or “buy dog treats online in Ealing”.
Repurpose existing content to make it rank
You might already have some written content on your site or blog but it is not ranking highly on Google. Don’t let this content go to waste; instead, you can repurpose it to make it work for you.

A good copywriter will be able to take that existing content and re-write it, adding in more content if necessary to meet the above guidelines of a long-form article and/or adding in keywords and long-tail keywords.

Some factors why your content might not be ranking well include:

  • The content is far too short;
  • It might not have enough keywords or phrases in it for search engines to have picked up on;
  • There might be too much competition for a certain keyword/key phrase;
  • Different keywords could help your content to rank higher.

Internal and backlinks
Backlinks are important for ranking a website in search engines but did you know that internal links also play an important factor?

You should include internal links to the targeted pages of your website. Google chooses whether your site will appear in SERPs based on internal links. Internal links can help search engines to index your website better.

Write good content and there is a better chance of other highly ranked sites linking back to you and this is called backlinks. The more bank links you have the better your site is seen in the eyes of Google and other search engines.
Images used in content marketing
While words and the length of your content are important, just as important is making your articles and posts easy to read and relevant to readers. With this in mind, you should include high-quality images.

Images are also good for search engines too if you implement them correctly. Practices to remember include: Click here for a free 10 day trial of this SEO tool.

  • Putting a description in the alt text, preferably using your main keyword;
  • Use a dash in the file names of images to separate keywords;
  • Include a caption in the image including relevant details
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How To, Tips To Help in Your Email Marketing Business Online.

The idea of getting a list of emails to promote your product is a good one. But it is usually very difficult to do this without getting into spam problems. But email marketing is a great way of getting new customers and people that want to try out a product. So if they like it and want more, why not just add them to your list and email them?

But people that come to your website and actually opt in to your email list want something for that. Not only do they have to be invited to be on an email list, but they have to have requested it at that. So you could do this with an email but not with an advertisement.

You have two choices. Either you just put in an email address and then emails go out to that address or you have a form on your site and people have to fill out that form to get added to your list. But either way you have people entering their name and email address to get on your email list.

So in your email promoting system you have a checkbox. If they ticked that box they have been added to your email newsletter list. And the check box has an address for you to send your emails from. You can’t send from an address that is part of your website.

So email marketing is a great way of getting people to know you and to see you as the expert you are and to get them to click on your site for that product. And once they get to your site there are some things you can do to make people feel welcome.

The first thing you do is try to reassure them. Show them that you value their time. Tell them that you appreciate them signing up for your system. Tell them that they are important to you.

Once they’ve ticked that box that means you’re not spamming them. It’s an email address they’ve given you voluntarily, it’s not something they’ve been stuck with from an email campaign that they didn’t want to opt out of. And then they know that it’s safe to go to your site and make a purchase, as they have been tickled pink. So your website has gone to a safe haven.

So I would say the best way to make sure that they opt in is to give them a thank you email and then a thank you newsletter after they’ve tickled pink. Then maybe a survey
As a business owner, there’s absolutely nothing that says, “you’re on the wrong side,” like using an autoresponder for your e-newsletter marketing. There’s a few different things that you can do in order to set it up properly, so you can deliver messages to your list, but they’re all pretty self-explanatory.

The real challenge for the autoresponder, in my opinion, is the number of people that get turned off by the word “autoresponder.” Now, why on earth would you want an autoresponder, I mean come on, isn’t that supposed to be a feature of your website?

Now, I’m assuming you’re using a WordPress blog, but the concept is the same for any blog. You can get an autoresponder which will automatically followup on your blog. Now obviously if one of your readers were to click that and go onto your Facebook fan page, then they will no longer be on your autoresponder list. So be careful that when you’re using autoresponders that you’re not spamming people.

The best way to set up autoreply lists is to have a simple web page, so when someone goes to your website, if they subscribe, and they signup, then a single web page would send that person out an automated sequence of emails. Now there are a variety of ways to implement this. And I like this one Click here which is actually quite good.

5– key elements to be aware of in Email marketing? [1] Make sure that your email lists are good. [2] Don’t spam your audience. [3] You need a good offer – You have to give something free in exchange for the reader to visit your site. [4] Be careful when you send out emails – Some people will think that the email you send out is a spam message and will report it as such. [5] The key to being successful when you build mailing lists is being a trustworthy person in return for the trusting email addresses that you can use to market your products.



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How to Over Come Low Self Esteem

Did you know your own self-esteem may be a contributing factor to some of your problems?

Let’s look at weight loss for example.

We all know that the weight loss industry is a multi billion dollar per annum business and who do the advertisers target? women.

In order to encourage women and men to join their weight loss plan they highlight their insecurities in their advertising copy.

“What insecurities are these,” you may be asking.

You may have heard of the term “fat shaming.”

Women are shamed into feeling guilty even if they are just a few kilos heavier than last year.

Is it any wonder that so many of them suffer from insecurities.

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1 Stop comparing yourself with others

It is silly to try to be somebody you are not. Instead of trying to be someone other than yourself you must ask the question, “What makes me tick,?” and set your goals accordingly.

2 Do it for you and not for others.

If you are taking on a new diet do it for yourself and not for others. Don’t be a people pleaser and try to impress others for the sake of it.

3 Your value is not measured by your dress size, or pant waist size.

What makes you unique is what values you. It is what you do with what talents you have been gifted that gives you value. It is important to use your talents for the benefit of others. That is real value!

4 Ditch the “If only,” mindset. CLICK HERE FOR A FREE KETO DIET RECIPES

Many women and men for that matter think, “If I lost xx amount of weight, got, a new car, a better house, had a new husband/wife, or whatever then I will be happy.”

Life does not work that way. Joy comes from within and has nothing to do with outward appearances or the opinion of others. Many people after they have acquired what they thought would make them happy are still not content with their life. The novelty soon wears off then they have their eye on something else.

5 Work on your self-esteem.

It is important to work on your self-esteem otherwise people are going to push you around.

The key is to be assertive and not allow unkind comments to affect. Assertiveness is not just sticking up for yourself. It is recognising the television advertising for what they are; to make you want to buy their products.

I am not saying you should not go on one of these diets but to do it for the right reasons.

The bottom line is that a low self-esteem will undermine your dieting plan.

How? have you heard of comfort eating?

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How To Use Affiliate Program online.

Affiliate programs have been around for years but many people still think these are solely involved with sales. This is only partly true. They are also a great tool to start a business with.

The idea of affiliates is to get people to click on an affiliate link, such as a link to a company, product or service and this is done by the affiliate site by directing the visitor to the advertiser’s pages. If the person who clicks goes on that advertiser’s site and purchases what the advertiser offers, then through your link on that page, you will get paid a commission from the advertiser.

If it was a product, then the advertiser would provide the product such as a CD or DVD. If it was a service, such as an SEO or web design, then a page would provide the services. Either way your role is to get people to go to the advertiser’s site by means of the affiliate link on your site.

The most popular affiliate programs are pay per lead or pay per sale such as Google AdSense or ClickBank which pay a cent for each click through on your site. For example if someone clicks on an ad for a product on your site and they go to the advertiser’s site and purchase, you will get paid a cent which is equivalent to the cost of the product. This means that you need not earn big commissions to be successful.

There are other kinds of programs such as pay per click that pay based on the number of times the link is shown on your site. A link can be one simple click or it can require dozens of clicks over time if it is used in other ways.

Another form of affiliate programs are those that pay for leads such as a request from someone who goes to an affiliate website and enters their name and email. In this case there is no purchase but the person would be asked again in the future. This is a different form of affiliate program because the visitor has not given their personal information. The amount of money the referrer will get will vary by company to case.

Finally there are programs that pay based on sign up. For example a membership site may pay a member each time they sign up. This would be similar to an insurance or credit card affiliate program. It is not a form of affiliate program for these sites as there is no third party involved.

Affiliate programs are a great way to get started in an online business. They also work well overseas. Many large companies use this model. There are even thousands of people making a full time or semi-full time income from promoting affiliate products and programs. Many people have quit their jobs and made their own business from affiliate programs. There is not limit to the amount of websites you can build with affiliate programs.

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How To Create More Income online with less work

So you want to create more income with less effort. Well, the good news is that it’s actually very easy to accomplish.

However, if you don’t get it setup correctly, you will waste a lot of time and money.

So, let’s look at what needs to be done to create easy income in half the time.

A Highly Profitable Niche Topic

The topic is super important. In fact, it’s everything. If you don’t pick a niche topic that has a lot of people looking to buy and consume products, you’ll be struggling to get anywhere.

I suggest you stick to one of these 3 niche topics: Make money online, Health and Wellness and Insurance. These 3 topics are full of HUNGRY buyers looking to solve their problems.

A High Paying Affiliate Program

Now that you have a niche topic that will make you money when you produce content, you’ll need to find an affiliate program that pays out a high commission per sale you refer to the company.

I suggest aiming for 50% or 75% commission per sale referred. This gives you a HUGE opportunity to profit from paid ads.

An Automatic Selling System

You’ll need a selling system in place to convert more affiliate sales from your efforts. There are plenty of platforms for you to create targeted sales funnels that you will use to get more commissions online.

Do your research and choose which platform fits your exact needs.

A Scalable Traffic Source

As they say, “Traffic is king.” This couldn’t be further from the truth. You can have the best product on the market, but if you don’t have the “eyeballs” or “visitors” clicking on your affiliate links, you’ll be wasting your time. Click here to get my ebook TRAFFIC EXPLOSION

Choose one of these 3 methods: Solo ads, Facebook ads and YouTube Ads. These are GREAT ways to drive targeted visitors to your automatic selling system.

A Budget Of At Least $500 Per Month

Now that you have chosen your niche topic, created your automatic selling system and have picked the scalable traffic source you will be using, it’s important to have realistic expectations.

I’m not saying you can’t have big dreams, but I am saying you should know what to expect from each method you use to get those affiliate commissions online.

A budget of $500 per month will give you the funds to test out those 3 traffic building strategies above. It also allows you to keep your traffic coming in at a steady pace so you can see results.

How Email Marketing Helps Our Business Online

The idea of getting a list of emails to promote your product is a good one. But it is usually very difficult to do this without getting into spam problems. But email marketing is a great way of getting new customers and people that want to try out a product. So if they like it and want more, why not add them to your list and email them?

But people that come to your website and actually opt in to your email list want something for that. Not only do they have to be invited to be on an email list, but they have to have requested it at that. So you could do this with an email but not with an advertisement.

You have two choices. Either you just put in an email address and then emails go out to that address or you have a form on your site and people have to fill out that form to get added to your list. But either way you have people entering their name and email address to get on your email list

So email marketing is a great way of getting people to know you and to see you as the expert you are and to get them to click on your site for that product. And once they get to your site there are some things you can do to make people feel welcome.

The first thing you do is try to reassure them. Show them that you value their time. Tell them that you appreciate them signing up for your system. Tell them that they are important to you.

Below are some of the benefits that you can get from e mail marketing,

Promoting of your products or services , Reasonable price marketing choices

Minimal time requirement, inhouse marketing organization

Promotion of trade name, no necssity employment of professional

Identifying your target customers, Receiving response in a timely manner

Budget efficient in comparison to other marketing services

The key to being successful when you build mailing lists is being a trustworthy person in return for the trusting email addresses that you can use to market your products. This is the same principle behind how the big retail companies build list and also the same principle that online companies should use. The only difference is that instead of emailing on a piece of paper, you are sending out the message over the internet and you are asking for the trust of the recipient.

Face book is one of the leading platform to get quality buyers and leads and to be

on top of your game, Click here to Discover how to create automated social media

campaigns that sells

How To open The Temple of The Six Sense

The SIXTH SENSE is that portion of the subconscious mind which has been referred to as the Creative Imagination. It has also been referred to as the “receiving set” through which ideas, plans, and thoughts flash into the mind. The flashes are sometimes called hunches or inspirations.

Understanding of the sixth sense comes only by meditation through mind development from within. The sixth sense probably is the medium of contact between the finite mind of man and Infinite Intelligence, and for this reason, it is a mixture of both the mental and the spiritual. It is believed to be the point at which the mind of man contacts the Universal Mind.

 through the aid of the sixth sense, you will be warned of impending dangers in time to avoid them, and notified of opportunities in time to embrace them. There comes to your aid, and to do your bidding, with the development of the sixth sense, a “guardian angel” who will open to you at all times the door to the Temple of Wisdom.

Somewhere in the cell structure of the brain, is located an organ that receives vibrations of thought ordinarily called “hunches.” So far, science has not discovered where this organ of the sixth sense is located, but this is not important. The fact remains that human beings do receive accurate knowledge, through sources other than the physical senses. Such knowledge, generally, is received when the mind is under the influence of extraordinary stimulation. Any emergency which arouses the emotions, and causes the heart to beat more rapidly than normal may, and generally does, bring the sixth sense into action. Anyone who has experienced a near accident while driving knows that on such occasions, the sixth sense often comes to one’s rescue, and aids, by split seconds, in avoiding the accident.

How to open the temple of the six sense

The Sixth Sense is a subject that will be of great interest and benefit to the person whose aim is to accumulate vast wealth ,but it need not claim the attention of those whose desires are more modest.

Nearly all great leaders The major portion of their greatness consisted of their knowledge of this principle. The sixth sense is not something that one can take off and put on at will. Ability to use this great power comes slowly.

Seldom does any individual come into workable knowledge of the sixth sense before the age of forty? More often the knowledge is not available until one is well past fifty, and this, for the reason that the spiritual forces, with which the sixth sense is so closely related, do not mature and become usable except through years of meditation, self-examination, and serious thought.

The starting point of all achievement is DESIRE. The finishing point is that brand of KNOWLEDGE which leads to understanding-understanding of self, understanding of others ,understanding of the laws of Nature, recognition and understanding of self.

Having read this chapter, you must have observed that while reading it, you were lifted to a high level of mental stimulation. Splendid! Come back to this again a week from now, read it once more, and observe that your mind will soar to a still higher level of stimulation. Repeat this experience from time to time, giving no concern as to how much or how little you learn at the time, and eventually you will find yourself in possession of a power that will enable you to throw off discouragement, master fear, overcome procrastination, and draw freely upon your imagination. Then you will have felt the touch of that unknown “something” that has been the moving spirit of every truly great thinker leader, artist, musician, writer, statesman. Then you will be in a position to transmute your DESIRES into their physical or financial counterpart as easily as you may lie down and quit at the first sign of opposition.

Remember, also, that ghosts-creations of uncontrolled imagination-have caused most of the damage people have done to their own minds, therefore, ghosts can be as dangerous as if they lived and walked on the earth in physical bodies. stay far from such creations. Click here or the image below to be a part of a dynamic money-making opportunity.